Twelve names,
twelve tailored replies.
Sign-in sheet to sent inbox in three minutes. Each attendee gets a follow-up tuned to how they engaged: hot lead, warm prospect, or cold curious. Three-touch cadence built in.
One attendee.
One tailored reply.
Sarah stayed twenty-four minutes and asked about schools. Patricia came back for a second look with her lender on speed dial. Marcus took a flyer. Eric is the neighbor. Watch the engine read each visit and write the right next message.
Sarah Chen
Hot Lead · Family of 4Stayed 24 minutes. Asked specifically about PS 8 zoning, weekend dinners on Henry Street, and whether the basement could be finished. Took two flyers. Husband already inquiring with the lender. Buying within 90 days.
Sarah, thanks for stopping by 248 Maple yesterday. You asked about PS 8 zoning and how the basement might be finished. Two answers worth your time.
Schools: 248 Maple is firmly in the PS 8 Robert Fulton boundary, confirmed against the District 13 map. PS 8 is rated 9 of 10 on GreatSchools and Saint Ann's is a four-block walk if you want a private K-12 alternative.
The basement: The current owner pulled permits in 2018 for a partial finish, never completed. The framing is in. A licensed contractor told me last spring it would be a $40-60K finish if you wanted full basement done well.
Want to bring your husband through this Saturday morning before it gets crowded?
"Thanks for stopping by!"
or a conversation?
The agent who sends the same email to all twelve attendees gets a 4 percent reply rate. The agent who reads each visit and writes to it gets twelve actual conversations. The difference is a few minutes, not a few hours.
"Thanks For Stopping By!"
- Same template to all 12 attendees, generic opening line
- No reference to anything the attendee actually said or asked about
- No tier sorting, hot leads get the same message as cold curious neighbors
- Single-touch follow-up, no Day 3 nudge or Day 7 close-out
- ~ 4 percent reply rate, hot leads cool by Day 3
Twelve Conversations
- Each draft references the attendee's actual visit notes and questions
- Hot leads get substance and a next-step ask, cold attendees get a soft thank-you
- Subject line written for the attendee, not for everyone (open rate doubles)
- Three-touch cadence: Day 1 recap, Day 3 nudge, Day 7 close-out, all pre-drafted
- ~ 12-15 percent reply rate, three to four times the blast baseline
Four steps,
three minutes.
Capture during
Use the iPad sign-in or photograph your paper sheet. The tool reads attendee names, contact info, and your shorthand visit notes (time stayed, questions asked).
Auto-triage
Each attendee classified as Hot, Warm, or Cold based on time on site, questions asked, and any agent shorthand notes (pre-approved, returning, etc).
Review drafts
Twelve drafts generated, one per attendee, each tuned to their tier and visit detail. Edit any line. Adjust the cadence if you want more or fewer touches.
Send batch
Approve and send. Day 3 and Day 7 follow-up emails queue automatically. Replies route to your inbox; the cadence pauses on any reply so you take it from there.
Four attendees,
four different emails.
The featured hot-lead draft, plus three abbreviated views: warm-prospect nurture, cold-curious thank-you, and an out-of-state buyer who needs a special-case touch.
Sarah, thanks for stopping by 248 Maple yesterday. You asked about PS 8 zoning and how the basement might be finished. Two answers worth your time.
Schools first: 248 Maple is firmly inside the PS 8 Robert Fulton boundary, confirmed against the District 13 map. PS 8 is rated 9 of 10 on GreatSchools, and Saint Ann's is a four-block walk if you want a private K-12 alternative.
The basement: the current owner pulled permits in 2018 for a partial finish, never completed. The framing is in. A licensed contractor told me last spring it would be a $40-60K finish if you wanted the full basement done well.
Want to bring your husband through this Saturday morning before it gets crowded? I have 9:30 or 10:30 open.
Best,
[Agent name]
A few houses you might also want to see, Marcus
"Marcus, glad you came through 248 Maple. You mentioned you are early in the search. Here are three other listings within a half-mile that match the same brief. Want to schedule walk-throughs together next week?"
Thanks for stopping by, Eric
"Eric, good to meet you on Sunday. Always nice when neighbors come through, helps me sense how the block feels about the listing. If you ever know anyone in the market, I am here. No follow-up needed otherwise."
Video walkthrough + neighborhood guide, Patricia
"Patricia, since you mentioned you are flying back to Austin tomorrow, attached is a 6-minute video walkthrough I recorded after the open house and the full Brooklyn Heights neighborhood guide. Happy to do a video tour with your husband next week."
Three tiers,
three conversations.
Every attendee falls into one of three tiers based on time on site, questions asked, and visit signals. The tier sets the email tone, the cadence, and what the next-step ask looks like.
Hot Lead
Engaged buyer. Asked specific questions, stayed 20+ minutes, returned for a second look, or signaled financing readiness. Worth your time tomorrow morning.
- 20+ minutes on site
- Asked schools, financing, or specific room questions
- Returning visitor
- Pre-approved or mentioned lender
- Subject names their actual question
- Substantive answers, real detail
- Direct next-step ask (private showing, second tour)
- Three-touch cadence: Day 1, 3, 7
Warm Prospect
Engaged but exploratory. Stayed a normal length, took a flyer or signed the email list, signaled they are early in their search and shopping the neighborhood broadly.
- 10-20 minutes on site
- Took flyer or signed email list
- Mentioned other listings they have seen
- Early in the search, no urgency signal
- Friendly, low-pressure opener
- Offer 2-3 other listings that match their brief
- Soft next-step (open to questions, no urgent ask)
- Two-touch cadence: Day 1, Day 7
Cold Curious
Neighbor, casual visitor, or first-time open-house attendee. Brief visit, no signals of active buying intent. Worth a thank-you, not a pitch.
- Under 10 minutes on site
- Neighborly conversation, no buyer questions
- First open house they have been to
- No contact info beyond name
- Warm, brief thank-you
- Acknowledge they are not actively looking
- "Refer me" soft ask, no follow-up cadence
- Single touch, then off-list unless they re-engage
Everything that goes
into a three-minute recap.
iPad sign-in or paper
Use the iPad sign-in form during the open house, or photograph your paper sheet after. The tool reads names, emails, phone, and your shorthand notes.
Auto-triage
Hot, Warm, Cold classification per attendee based on time on site, questions asked, visit signals, and any agent shorthand notes. Override any classification.
Twelve drafts at once
One draft per attendee, each tuned to the visit specifics. Edit any line. The subject line is written for the attendee, not the audience.
Three-touch cadence
Day 1 recap, Day 3 nudge, Day 7 close-out, all queued automatically for hot leads. Cadence pauses the moment an attendee replies so you take over.
Reply-aware automation
Replies route to your inbox. The follow-up cadence pauses for that attendee automatically. No more cringe of "another follow-up" after they already responded.
Pipeline tracking
Hot leads from each open house feed into the Pipeline view. Track who replied, who showed for a second tour, and who closed. Per-event conversion stats.
Open House Recap, answered.
No. The iPad sign-in is the fastest input path because the tool captures contact info and shorthand notes directly. But you can also photograph your paper sign-in sheet after the open house and the tool will read it via OCR. Most agents use whatever they already use; the tool fits either way.
A weighted score based on time on site, questions asked, returning-visitor flag, and any shorthand notes the agent added (pre-approved, lender mentioned, second visit, etc). 20+ minutes plus a specific question pushes Hot. Under 10 minutes with no buyer questions pushes Cold. Everything else lands Warm. You can override any classification before sending.
Yes. Twelve drafts are produced. You review them in the Drafts tab, edit any line, override the tier, change the cadence, or skip individual attendees. Most agents edit lightly: the subject line is usually right, and the body needs a sentence of personal detail only the agent would add. Approve and send the batch when ready.
Hot leads get an automatic three-touch cadence: Day 1 recap, Day 3 nudge ("did you get a chance to think about it?"), Day 7 close-out ("I am here when you are ready"). Warm prospects get a two-touch cadence (Day 1, Day 7). Cold attendees get one touch and roll off the list. Any reply pauses the cadence for that attendee instantly so you take it from there.
Yes for Follow Up Boss, kvCORE, Sierra Interactive, BoomTown, Realvolve, and Salesforce on the Pro and Brokerage plans. Each open house feeds attendees, drafts, and follow-up status to the CRM as a tagged batch so the pipeline lives where the rest of your client data lives. Email-only (no CRM) works on every plan.
Pair Open House Recap
with these.
Buyer Tour Brief
When a hot lead schedules the second tour, generate a buyer tour brief that frames the property's value before they walk through.
View Tool → Client WorkNeighborhood Guide
Attach the neighborhood guide to recap emails for out-of-state buyers and relocating families. Schools, walkability, dining, all sourced.
View Tool → Client WorkMarket Update Email
Cold attendees roll into a monthly market update list. Stay in front of casual visitors without burning your time on each one.
View Tool → Listings & MarketingListing Presentation
Track open-house performance per listing. The pipeline data feeds into the listing presentation for your seller's weekly update.
View Tool →Sign-in sheet to sent inbox.
Three minutes.
Try Open House Recap free for seven days. All seventeen tools included, no credit card required.